If Content is Queen, Information Architecture is the Throne If information architecture was important to our content endeavors before, its relevance has just quadrupled. In a post titled “Better Presentation of URLs in Search Results,” Google recently announced that they have changed the way they will present URLs in mobile search results. Basically they have […]
Content Strategy and Content Marketing Consultation What does a Papa Grace consultation look and feel like? Although no two consultations are the same, all consist of the same process: Discovery Refinement/Execution Ongoing Management Discovery Depending on your organization’s unique needs, a consultation includes an inventory and audit of any combination of the following: Website(s) Social […]
Papa Grace focuses on providing quality content strategy solutions for businesses, organizations and sole proprietors. Founded by Jennifer Goddard, a content veteran who has worked with companies such as About.com, HiphopRnbsoul.com, MIT Lincoln Laboratory, and more, Papa Grace offers strategy based on Ms. Goddard’s fifteen+ years of expertise across multiple channels including entertainment, academia, small […]
