If Content is Queen, Information Architecture is the Throne If information architecture was important to our content endeavors before, its relevance has just quadrupled. In a post titled “Better Presentation of URLs in Search Results,” Google recently announced that they have changed the way they will present URLs in mobile search results. Basically they have […]
Author Beware Title little dramatic? Maybe. But if you’ve ever been in a situation that entailed losing all blog posts, comments, links and everything else that comprises your beloved website, maybe it isn’t dramatic enough. How’s this? AUTHOR BEWARE Dramatic enough? Let me explain. I help authors with content marketing, strategy for websites, etc., and […]
Content Strategy and Content Marketing Consultation What does a Papa Grace consultation look and feel like? Although no two consultations are the same, all consist of the same process: Discovery Refinement/Execution Ongoing Management Discovery Depending on your organization’s unique needs, a consultation includes an inventory and audit of any combination of the following: Website(s) Social […]
What is content marketing and what can it do for you? Our content marketing services will distinguish your author branding and voice in a way that can make you stand out from your competition. We will tailor unique, quality content aligned with your specific goals that will speak directly to your targeted audience. We will […]
We offer website publishing services for small businesses, individual proprietors and independent authors. Click on a link above for more information on what we can do for you.
Papa Grace focuses on providing quality content strategy solutions for businesses, organizations and sole proprietors. Founded by Jennifer Goddard, a content veteran who has worked with companies such as About.com, HiphopRnbsoul.com, MIT Lincoln Laboratory, and more, Papa Grace offers strategy based on Ms. Goddard’s fifteen+ years of expertise across multiple channels including entertainment, academia, small […]
The next step in content strategy solution is developing an accurate picture of your company’s particular landscape. We can gather stakeholder-specific data that will pinpoint your company’s unique Content Strategy needs. Please fill out the information below. We will contact you within two business days. [si-contact-form form=’1′]
Content Strategy: What Is It? Through the ongoing processes of planning, creation, analysis and governance, Content Strategy ensures that all content generated or displayed by your organization is aligned with your business goals and user needs. Quality Content strategy informs website and mobile development, marketing, external and internal communications, presentations, and more; and recommends messaging […]
The Value of Content Strategy: What can it do for you? Here are some of the services we provide and a description of how quality Content Strategy can improve your site’s presence, content marketing efforts and overall user experience. IMMEDIATE VALUE Content Strategy will provide strategic development of your website(s) and mobile site(s) aimed at […]
